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Case: 850 people per day, 3931 requests in TOP-5


SEO for — the task is not an easy one. Online spare parts stores have a similar structure and almost identical parts selection algorithm. Very often they have common clients, even more often — general providers. Such similarity does not simplify, but on the contrary — greatly complicates the work of a specialist. To achieve a positive result, we develop an individual promotion strategy for each client. 

Initial data

Client

Multi-brand online auto parts store, Lviv

Assortment

Spare parts for maintenance, running gear, brake system parts

Terms of cooperation

December, 2017 — to present

Result

Keywords and positions in search results

  • Total keywords: 197,544
  • Phrases in TOP-5 search results: 3931
  • Phrases in the TOP 10 search results: 11523

distribution of phrases by position

Organic Traffic

Today, the site is visited by 850 people per day

traffic

Performance according to Google Search Console

efficiency

As part of search engine optimization, we work with external and internal ranking factors, carefully work out the structure of the site, based on the features of the assortment. Read more about how to do SEO for an online auto parts store in the article.

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